JOB SEEKERS! SOLOPRENEURS! FREELANCERS! NEW COLLEGE GRADUATES! TRANSITIONING MILITARY! MANAGERS- AND EXECUTIVES-IN-TRANSITION!
CUSTOM works. GENERIC remains unemployed.
Do you think that information from someone with 18 years of in-house recruiting experience filling jobs from executive to entry-level on four continents could help your search for meaningful work you want to do?
If so, please read on with an open and attentive mind.
If you've been looking for a while, you know it's a "Buyer's Market."
What you may not realize is that the buyers don't give a damn about your job duties, responsibilities or daily activities.
They only care about what YOU can do FOR THEM.
And the best way to tell them is by first knowing and then customizing your RELEVANT PROFESSIONAL ACCOMPLISHMENTS and your SPECIAL SKILLS AND ABILITIES to the specific requirements of each opportunity you seek.
By customizing your credentials to each position, you'll present yourself each time as a unique solution to their specific needs - an IDEAL CANDIDATE.
You cannot do that when you mass-distribute all over the internet.
That's sending JOB SEARCH JUNK MAIL, aka COMMITTING JOB SEARCH SUICIDE.
If you're using generic cover letters and résumés and are not getting interviews for work you want, you are losing your "OUTER GAME."
If you are starting to panic or get depressed, losing your self-confidence and self-esteem because you can't get interviews for work you want, you are losing your "INNER GAME."
Lose your INNER and OUTER GAME for too long and you are in a world of hurt.
You may have great experience, are just the person they need, but if you're using a generic one-size-fits-none "dates-and-duties" JOB SEARCH JUNK MAIL, recruiters will toss your credentials, unread, someplace and they'll ignore you. Forever.
Or at least until you stop sending them JOB SEARCH JUNK MAIL and start sending credentials customized to their needs.
In this buyer's market, they don't waste time with JOB SEARCH JUNK MAIL.
Unthinkingly following the "boilerplate herd" and hoping that this time something will stick and you'll get an interview is insane. It's delusional and stupid. It's JOB SEARCH SUICIDE.
And it makes YOU the cause of your continued unemployment. Not foreign competition, President Obama or your 9th grade Algebra teacher.
You. It's always you.
Remember when you were dating - Recently - Years ago - Decades ago?
If you were the woman, you were the buyer in a buyer's market. You ignored the boring and the creepy and went on first dates with those who caught your interest.
And if you were a guy and wanted to have a varied social life, did you take all your first dates to the same place, over and over again - whether they wanted to go there or not?
NO! Because you wanted those different women to like you and go out with you, you customized your approach to their interests. And doing so increased the likelihood each would be interested in you.
Whether you thought of it in these terms or not, you did that because each woman was the decision-maker, the one who said yes or no to your candidacy as a date.
Like today's recruiters and hiring managers.
You must CUSTOMIZE YOUR CREDENTIALS to their requirements because:
IF YOU CAN'T GET THE INTERVIEW, YOUR EDUCATION AND EXPERIENCE WON'T MATTER.
BURN YOUR RÉSUMÉ! YOU NEED A PROFESSIONAL PROFILE is your complete D-I-Y blueprint to help you find your own authentic "voice" as you create résumés and cover letters tailored to the specific requirements of each opportunity you seek.
In addition to a detailed explanation of the D-I-Y process, the book contains an Appendix overflowing with real cover letters and real résumés that got real results for real people.
If it's time to stop being just another GENERIC APPLICANT treading water, or drowning, in the "Applicant Pool" click the book down below.
Become a IDEAL CANDIDATE and start winning interviews.
REMEMBER: CUSTOM works. GENERIC remains unemployed.
It's time to make your résumés and cover letters STAND OUT, like a MEATBALL on a plate of spaghetti.